Streaming TV Advertising Built for Car Shoppers, Not Viewers
Alchemy doesn’t broadcast ads and hope for results. It uses predictive data and AI to reach people actively shopping for vehicles, then measures exactly who shows up at your dealership.
Precision Targeting That Finds the 2–3% Who Are Actually Shopping
Most advertising wastes money showing ads to people who aren’t ready to buy.
Alchemy does the opposite.
We use AI and real-world data to identify the small percentage of people actively shopping for a vehicle, then serve them streaming TV ads tailored to what they’re actually looking for.
That precision comes from three targeting methods working together:
Buyer Search Behavior
When someone searches for a vehicle you sell, Alchemy uses that real-world behavior to trigger relevant TV ads while the shopper is still in buying mode.
Your Dealership Data
Lease maturities, equity opportunities, past buyers, and service customers can all be re-engaged through streaming TV, automatically and at scale.
Verified In-Market Signals
Third-party data identifies households actively preparing to buy, often before they ever visit a competing dealership.
That’s Why Streaming TV through Alchemy isn’t experimental. It’s predictable, measurable, and built to scale.
And it’s why Codify Automotive can stand behind it.
The Guarantee
We guarantee a 10% increase in your dealership’s market share within the first 120 days.
Real ROI Data from Streaming TV
Traditional TV advertising leaves dealers guessing. You know your ad ran, but you never know if it actually drove anyone into your showroom.
Alchemy changes that.
When someone sees your streaming TV ad at home and later arrives at your dealership with their smartphone, Alchemy connects those two moments.
That means you can measure:
- How many people viewed your ad
- How many of them visited your dealership
- What each visit cost you
No estimates. No assumptions.
Streaming TV becomes as measurable as paid search, with the added benefit of full-screen video impact.
What This Means for Your Dealership
- Clear ROI from streaming TV spend
- Cost per dealership arrival you can actually trust
- Confidence to scale what’s working
- Proof you can share with your team
One Connected System. Smarter Streaming TV.
Everything works together automatically:
- Who sees your ads
- What message they see
- What inventory you’re promoting
- How performance is measured